“The amount we raised was more than I initially anticipated, so I am very happy,” remarked Bobbie Perry, owner of Miss Lizzie’s located in Kitty Hawk. Perry organized the event along with Eileen Alexanian, co-owner of Diamonds ‘n Dunes.

“It was very exciting to see so many women in our community help their fellow sisters, friends, neighbors, community and family,” said Alexanian. “It’s great to know that the money will stay in our community—that impresses me.”

GET PINKED! premiered in August 2010 to overwhelming success. Over the three-plus months of the campaign, twenty-seven organizations and businesses joined The Outer Banks Hospital’s Development Council in raising more than $35,000 to help uninsured and underinsured women access breast health care in Dare County. GET PINKED! committee members focused on breast cancer, one of the most treatable of all cancers when detected early.

“The overwhelming response to the Spring Bling, our first GET PINKED! event in 2011, was incredible,” said Carl V. Curnutte co-chairman of the campaign and member of the hospital’s Development Council. “It’s wonderful to know that we can make a difference in the life of our community.”

Models chosen for the fashion event were chosen based on a personal connection to breast cancer. Each model was sponsored by an area business. Model sponsors include: Outer Banks Dermatology, Ralph Calfee P.E., Southern Insurance Agency, J. Fletcher Willey Agency, Southern Shores Realty, North Beach Sun & Outer Banks Rum Cakes, G.R. Little Insurance Agency, Outer Banks Sentinel, Jim Perry & Company, and OBX Bank. The overall sponsor of the event was TowneBank. The Bling also featured a silent auction, with treasures donated by many Outer Banks businesses.

“We are grateful to Miss Lizzie’s and Diamonds ‘n Dunes for their generous gift to the hospital’s GET PINKED! campaign,” said Demetri Poulis, MD, Chairman of the Development Council. “With support from wonderful businesses like this, we can do our part to make breast health care accessible and affordable to the people of Dare County.”

Following this pre-campaign event, the 2011 Get Pinked! Campaign will officially begin this summer. To keep informed about information on the GET PINKED! Campaign and how to become a GET PINKED! Partner visit their facebook page facebook.com/GetPinked or call The Outer Banks Hospital’s Development Office at 449-9183.

PHOTO CUTLINE: The Outer Banks Hospital’s Get Pinked! Committee members and Spring Bling organizers celebrate their outstanding contribution (L-R) Carl V. Curnutte III (Campaign Co Chair), Bobbie Perry of Miss Lizzie’s, Eileen Alexanian of Diamonds ‘n Dunes, and Margaret Wells (Board of Directors of The Outer Banks Hospital and Get Pinked! committee member). The Spring Bling Fashion show dedicated funds raised at their charity event to the hospital’s breast cancer awareness and treatment campaign GET PINKED!